Product strategy for lean startups

The key question for a start-up, Des Traynor of Intercom argued at a product strategy meet up earlier this week, is “how will the world be different if you succeed?” Finding your mission is just as critical as having a vision or niche.




I’m a senior product manager for OpenTable’s consumer products. I focus on major features, including our loyalty program, diner profiles, social integrations, and new business exploration.